All Recipes

Provided concepting, strategy, information architecture, and Flash based application design and execution for sponsored content including mini applications, games, and promotions. Our collaborative philosophy has yielded several applications that Allrecipes.com has been able to monetize through their partners. I extended the Allrecipes.com brand to fit into their website while at the same time presenting their partners' brands to great success. My team have continually met their business goals and stayed true to their brand ethos.